Bachelor of Business (Business Analytics)
UndergraduateTAS-BBA-DEG2025
Course information for 2025 intake View information for 2024 course intake
Lead decision-making using data
Choose a business degree that empowers you with one of the most important skills in business today: data analytics. Graduate with skills that put you at the forefront for tech-driven roles. Learn how to make business decisions based on data.
- Study method
- 100% online
- Assessments
- 100% online
- Applications close
- 9 Feb 2025,
- 6 July 2025
- Credit available
- Yes
- Duration
- 3 years full time or part time equivalent
- Total subjects
- 24
- Available loans
- Australian Higher Education Loan Program (HELP)
- CSP available
- Yes
Bachelor of Business (Business Analytics)
About this degree
Upon completion of the program, students should be able to:
- Acquire and apply discipline specific knowledge and skills related to business and organisations (Discipline Knowledge).
- Communicate information effectively in written and oral forms with a diverse range of stakeholders (Communication Skills).
- Apply critical and analytical skills to the identification and evaluation of complex business problems and draw logical conclusions (Critical Skills).
- Work both independently and collaboratively to achieve agreed team outcomes (Teamwork).
Learn to use data to make informed business decisions.
A Bachelor of Business majoring in Business Analytics will include building foundational programming skills for business analytics and developing knowledge on the business context and various applications of analytics in a range of business scenarios. Business analytics is an exciting and emerging discipline that combines technology-related skills with business acumen.
The Business Analytics major aims to provide students with an understanding of the impact, potential and limitations of business analytics for businesses in today’s data-driven world. The major develops a range of skills and competencies that enhance existing skills common to business professionals and develop new skills that are now considered necessary for business professionals. Business Analytics is positioned at the intersection of business and Information, Communications and Technology (ICT). As such ICT-related skills will be developed and applied with a specific focus on application for businesses by business professionals, along with the development of other skills relevant to business analytics such as critical thinking, problem solving, communication and teamwork. The Business Analytics Major is relevant for all business professionals due to the ubiquity and proliferation of data and the significant potential of the wealth of data to provide businesses with a competitive advantage.
Recommended study pattern
For students undertaking full-time study the following study pattern is recommended:
Year 1. 8 Subjects in first year including:
- 4 Core subjects
- TAS-BAA111 People and Organisations
- TAS-BEA111 Introduction to Markets and the Economy
- TAS-BEA140 Data Analysis for Business
- TAS-BFA103 Accountability and Accounting
- 2 Major subjects
- Choose 1 major subject from the following:
- TAS-KIT101 Programming Fundamentals
- TAS-ZAT113 Programming Principles
- Choose 1 major subject from the following:
- TAS-KIT119 Database Fundamentals
- TAS-ZAT119 Data Analytics for Cyber Security
- Choose 1 major subject from the following:
- 2 UTAS Electives
Year 2. 8 Subjects in second year including:
- 4 Core subjects
- TAS-BAA211 Entrepreneurship
- TAS-BAA215 Business and Corporate Law
- TAS-BMA202 Business Strategy
- TAS-BMA250 Managerial Social Responsibility
- 2 Major subjects
- TAS-BEA212 Fundamentals of Business Analytics
- TAS-BEA213 Data Analytics for Accounting
- 2 UTAS Electives
Year 3. 8 Subjects in third year including:
- 4 Major subjects
- TAS-BEA318 Business Analytics for Strategic Decision-Making
- TAS-BEA319 Artificial Intelligence and Big Data Applications for Business
- TAS-BEA342 Forecasting for Economic Decision-Making
- TAS-BFA315 Information Systems for Business
- 4 UTAS Electives
Award requirements
Successful completion of 24 subjects as outlined in the recommended study pattern within 3-7 years, from the time of first enrolment.
Choose your subjects
Majors
The first two subjects in the Major focus on building foundational programming skills for Business Analytics. The intermediate subjects then build on these foundational skills by developing knowledge on the business context and various applications of analytics in a range of business contexts. The advanced subjects augment the foundational and intermediate skills and knowledge gained by developing skills in assisting strategic decision-making, economic forecasting and finally building knowledge on the role, potential and limitations of emerging technologies on Business Analytics.
- 4 Core subjects
Degrees are usually made up of core subjects and electives. Some degrees include a choice of majors, so you can focus your studies on a specialisation.
This list is a general overview. Download the full Degree Guide for more information.
Open Universities Australia is a not-for-profit organisation. You will not pay any fees for using our services.
Indicative first year fee
$12,090
Indicative total fee $43,070
The amounts shown here are indicative for an Australian citizen studying full-time, which is typically 8 subjects per year.
Fees may vary depending on:
- the subjects you choose
- credit from previous work experience
- your eligibility for government funding loans or subsidies such as HECS-HELP or a Commonwealth supported place.
To learn more, go to Fees or contact a student advisor.
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Entry requirements
- Partially completed an undergraduate course at Diploma level or higher (or equivalent). You must have completed at least two subjects of study (equivalent to 25 UTAS credit points) at 100 level or higher and which may include 100 level subjects completed in the UTAS Diploma of University Studies. If you have failed any subjects, your application may be subject to further review before an offer is made; OR
- Completed the UTAS University Preparation Program (or an equivalent qualification offered by an Australian University).
Successful completion of any two OUA open access subjects of study at the equivalent AQF level, unless otherwise specified
Applicants are ranked by ATAR and offers are made based on the number of places available. In 2024, the lowest ATAR to receive an offer into this course was 50.40 The lowest ATAR to receive an offer may change from year to year based on the number of applications we receive.
Applicants who have recently completed senior secondary studies but have not received an ATAR may still be eligible for admission. We will consider your individual subject results on a case-by-case basis when we assess your application.
Successful completion of a Certificate IV or higher (or equivalent) in any discipline.
If you’ve completed one of the VET qualifications listed below you are guaranteed both entry and credit into the Bachelor of Business. You will need to choose a study plan which contains a major relevant to your qualification.
- FNS50222 Diploma of Accounting - credit given is 100 credit points
- BSB50420 Diploma of Accounting- credit given is 100 credit points
Applicants without senior secondary, tertiary or VET / TAFE study can complete a personal competency statement. Applicants may be eligible for an offer if they have relevant work and / or life experiences which demonstrate a capacity to succeed in this course.
You may be eligible for advanced standing (i.e. credit) in this degree if you:
- Have completed an award such as a Diploma or Advanced Diploma from the University or another institution
- Are currently studying another Bachelor degree at the University or at another institution;
- Have completed a Bachelor degree at the University or an equivalent award from another institution.
In addition to these formal agreements, we also offer credit for a wide range of other VET qualifications. Generally, you can gain credit for your TAFE/VET study if:
- It’s in a similar study area as your proposed university study,
- Is at Diploma of Advanced Diploma level, and
- It was completed no more than 10 years ago.
Visit our TAFE and VET students website to learn more about articulation, and how to apply for credit into this degree.
How to apply for credit
- You can apply for a credit/advanced standing as part of the online application process.
Career opportunities
Graduates can pursue a career in many different industries worldwide, with many companies seeking new employees who are able to use data to solve complex problems, inform business strategy and communicate with stakeholders.
As a Bachelor of Business (Business Analytics) graduate, you will have access to a diverse range of career opportunities such as:
• Financial Analyst
• Business Analyst
• Market Research Analyst
• Consultant
Degree FAQs
How long does it take to finish an online degree?
That's up to you! Because we let you choose when to study online, you can actually pick up and pause study when it suits you. Many universities have a set time you need to complete your degree within. For some this is up to 10 years, and for others there is no limit.
There are some degrees that are stricter about when you can take breaks, and about how many years you can take to complete your degree. Please always check with your uni what the limits are.
As a general guide, Commonwealth supported place students have 10 years to finish their undergraduate degree through OUA, However, if you're studying with Griffith University, there's a limit of 8 years to complete your studies. If you want to take a break that lasts more than two study terms, you'll need to apply for a leave of absence. You can apply for a leave of absence for up to 12 months, as long as you complete your studies within the maximum time allowed for your degree.
If you're studying with Macquarie University, with the exception of certain degrees, there's no limit to how long you can take. But, please check with Macquarie Student Administration to be sure.
If you're studying with the University of Adelaide, you have up to 9 years to complete your undergraduate degree and graduate.
If you're studying with La Trobe University and want to take a break of minimum 1 study term, you must apply for leave of absence to avoid being inadvertently withdrawn from your degree.
Through OUA, you can study all year round, so it's possible to fast-track and finish up sooner than studying at a traditional uni would allow. That said, you need to spend around 12 hours a week on each undergraduate subject you do, so taking on extra work to finish ahead of time can be challenging.
How can I pay for my studies?
You may be eligible for a HELP loan from the Australian government, depending on your citizenship status and where you'll be living during your studies. You can also pay upfront with your credit card.
Payment options are explained in Fees, and you can contact a student advisor for more information.
How does studying through Open Universities Australia work?
You might find learning through OUA a little different to how you've studied in the past. It can take time to develop the skills you need for independent online study.
We connect you with subjects and degrees that are taught by leading Australian universities. You can complete single subjects, or follow a degree structure to work towards a specific qualification. Subjects are offered in several study terms throughout the year, so you can choose to study part-time or full-time, continuously or with breaks.
We help you find the subjects or degree that's right for you, and we handle your enrolment in uni and some administration. Your uni sends you your study materials and deals with all academic matters. They're also in charge of your assessment and graduation. If you go on to complete a degree, you'll graduate from the uni offering your degree, for example, RMIT University or Griffith University.
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When is my cut-off date for enrolment?
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Why should I study online through Open Universities Australia?
There are a lot of reasons to study your course online through us.
You can enrol without entry requirements
We have a unique open-door policy that makes it possible for everyone to enrol in university study, no matter their academic history. If you don't meet the entry requirements for a degree, we'll help you get in through single undergraduate subjects and transition into a qualification from there.
You have total control over how you study
Upskill without committing to a whole degree upfront. Or enrol in a full degree, but take it a subject at a time. We'll introduce you to flexible study options you didn't even know about, so you can fit uni around what matters to you.You'll graduate with the same qualification as an on-campus student
Once you enrol through us, you'll study online with the university that provides your degree. This means that when you complete your qualification, you'll graduate with the same degree as on-campus students.We'll help you navigate the university world
Our friendly student advisors will be your guide every step of the enrolment journey. They'll help you compare universities, choose a course, provide documentation and understand your finance options.
How do I enrol?
Here at Open Universities Australia, we make enrolling online as straightforward as possible. To get started, find the course for you by browsing the options on this page. You can also compare different qualifications using our handy comparison tool, or request help from one of our student advisors.
When you've made your choice, click 'Apply now' on the relevant course page and follow the prompts to begin your enrolment. We'll ask you to supply some supporting documentation, including proof of your identity, your tax file number, and a unique student identifier (USI) during this process.
Your university will get in touch with you via email to confirm whether or not your application has been successful.
If you get stuck at any time, reach out to a student advisor and we'll talk you through it.
You can also take a look at our online self-service enrolling instructions.