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Study online with University of Canberra through Open Universities Australia. Explore all degrees, subjects and short courses now.

Transform your career and make millions of good impressions with the University of Canberra’s Graduate Certificate in Digital Marketing. Delivered 100% online, this course will teach you how to master data-driven marketing strategies and empower you with practical skills to lead in today’s digital-first world. Learn to harness cutting-edge tools and techniques, from search engine marketing (SEM), search engine optimisation (SEO) and social media strategy. You’ll build your understanding of how to utilise data effectively and deliver digital transformation.Explore how to create targeted, audience-centric campaigns that achieve big results. You&#39;ll gain the expertise to optimise engagement and drive success through hands-on experience and real-world projects, including through Google’s Nonprofit Marketing Immersion Program.This future-focused course is designed to fit your lifestyle, offering flexible learning and industry-aligned knowledge. This certificate also provides a pathway into the Master of Creative Industries, giving you even greater opportunities to advance.Now is the time to upskill and stand out – apply now and upweight your digital marketing expertise with UC!

Unpack today’s digital marketing and advertising practices. You’ll cover SEM, SEO, and social media strategy. Learn to use data. Explore contemporary digital marketing tools. Gain a fresh perspective and unlock digital marketing roles. 

Graduate Certificate in Digital Marketing

Inspire change and influence others with a Bachelor of Business (Marketing) from the University of Canberra. Offered online and self-paced, this degree will give you a solid foundation in marketing principles while preparing you to create innovative solutions for public, private and not-for-profit sectors.From day one, you’ll dive into the world of consumer behaviour, marketing research and digital marketing, mastering skills in negotiation and sales management. From designing innovative campaigns to crafting strategies for global, national and local markets, you’ll build practical expertise through real-world scenarios and project work that aligns with industry challenges.Throughout the course, you’ll gain an advantage that’s exclusive to UC graduates. Thanks to UC’s unique position in the nation’s capital, you’ll have a direct link to contacts in both the public and private sectors. Create a distinctive professional network and learn from industry leaders, positioning yourself at the heart of national decision-making.Whether you want to elevate brands or influence global markets, the Bachelor of Business (Marketing) is your launchpad to a dynamic and rewarding career!

Form your business foundation and focus on marketing. You’ll build specialist skills in communication and marketing analytics. Dive into contemporary marketing for digital and socials. Study online with a leading Australian business school.

Bachelor of Business (Marketing)

Consumer Psychology

Digital Marketing

Food and Fibre Markets

Brand Management

Principles and Practices of Marketing

Sport Marketing

Marketing Strategy and Analytics

Advertising and Integrated Marketing Communications

Business Marketing

Sales and Negotiation

University of Canberra Marketing Courses & Degrees | Open Universities Australia

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