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Study undergraduate online with Edith Cowan University through Open Universities Australia. Explore all degrees, subjects and short courses now.

Edith Cown University (ECU)’s unique degree blends marketing, advertising and public relations, so you graduate with a suite of skills to work in any creative industry.Hone your marketing skills with strategic business management knowledge, and gain employability skills, including critical thinking, teamwork, communication and problem-solving. You could also get the opportunity to do a work placement in your area of interest, giving you advanced access to industry contacts, and a practical insight into future jobs.You’ll work with real-world industry contacts, using industry standard software to ensure you gain the skills required to attract new customers, retain existing customers and to enhance the relationship with the product, brand, or organisation. You’ll also gain practical experience in both traditional and digital media, and create portfolios that showcase your talents.Combined with the art, science and strategy of advertising, and the communications practice of public relations, you’ll graduate ready for a diverse career.You have the option of studying this program online or campus. The Marketing units are available on the Joondalup Campus, and the Advertising and Public Relations units are available on the Mount Lawley Campus.

Become highly employable and look forward to a career of diversity with this business and communications degree. Study the importance of customers and brands—and learn how to strategically influence them. Build skills in traditional and digital media.

Bachelor of Marketing, Advertising and Public Relations

Visual Culture

Advertising and Integrated Marketing Communications

Advertising

Edith Cowan University Undergraduate Advertising Courses & Degrees | Open Universities Australia

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